Mike Szukhent, President and CEO of the Michigan Festival and Events Association, says that slower rollout of COVID-19 vaccines and continued safety regulations at the state level will likely lead to a slower-paced festival season, but hopes that vaccination-rates build, regulations are lifted and the public continues to be cautious about potential spread of COVID-19 in order to support Michigan’s festival and events industry, as many companies may begin to liquidate their assets if business does not pick up during peak season in 2021.
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